7 AI Agents. Zero Days Off.
Each agent is trained on your communities, pricing, and sales process, not generic real estate scripts. They work around the clock so your team can focus on what humans do best: building relationships and closing deals.
Schedule a DemoOne Team, Not Seven Tools
The agents aren’t separate products. They share the same CRM, calendar, and knowledge base, so every conversation, booking, and note lands on the same contact record your reps already work from.
One knowledge base
Every agent answers from the same approved set of facts about your communities, floor plans, pricing, incentives, and policies. Update it once and every agent is current.
One CRM record
A buyer who chats on the website, calls the next day, and books a tour by text is one contact with one history, not three leads in three systems.
A human is always one step away
Any agent hands off to a real person the moment a buyer asks for one, gets frustrated, or raises something outside what it’s been approved to discuss.
Where your agents work
Lead Qualifier
24/7 website chat
Leads come in after hours and no one responds. By morning, they’ve already moved on to a competitor.
AI answers every inbound call and message instantly, has a real conversation about what the buyer wants, and routes hot prospects to the right rep with the context already captured.
What it does
- Answers inbound calls, website chat, SMS, Facebook, and Instagram messages 24/7
- Asks one question at a time: community interest, timeline, price range, realtor status
- Routes each lead to the right community and rep based on where they want to live
- Hands off to a live person on request, or transfers calls straight to the onsite rep
Appointment Setter
Automated booking
Scheduling back-and-forth wastes time. Your team plays phone tag while hot leads cool off.
AI reads your team’s real calendar availability, offers concrete times, books the tour the moment the buyer accepts, and leaves your rep a briefing on who’s coming.
What it does
- Reads live availability from each rep’s or community’s calendar
- Offers real open slots, books on acceptance, confirms by text and email
- Sends 24-hour and 2-hour reminders; handles reschedules and cancellations
- Leaves the rep a briefing note: who’s coming, what they want, what was promised
Follow-Up Agent
Persistent nurturing
Dead leads sit in your CRM untouched. Your team doesn’t have time to nurture them, and potential buyers slip away.
Personalized follow-up runs on every lead automatically, re-engages the ones that went quiet, and stops the instant someone replies so your rep can take over.
What it does
- New-lead cadence on day 1, 3, and 7 across email and SMS that stops the moment they reply
- Re-engages opportunities that have been quiet for 30+ days with a personalized message
- Missed-call text-back within seconds of a call your team couldn’t answer
- Flags leads that need a rep’s attention and creates the task for them
Content Creator
Brand voice at scale
Your marketing team is stretched thin. Content takes forever to produce and is often outdated by the time it clears approval.
Blog posts, community pages, email campaigns, and social content drafted in your brand voice and grounded in your actual floor plans and communities, ready for approval in minutes.
What it does
- Blog posts, community pages, email campaigns, and social captions in your voice
- Trained on your floor plans, communities, and the way you already talk about your homes
- Long-term nurture email libraries built once and reused across every community
- Everything lands as a draft for your approval; nothing is auto-published
Research Agent
Competitor monitoring
You don’t know what competitors are doing. When buyers bring them up, your salespeople freeze and lose credibility.
Competitive reports and market intelligence delivered automatically, with battle cards your team can pull up the moment a buyer names another builder.
What it does
- Monitors competitor pricing, incentives, and new community launches
- Side-by-side comparisons across plans, pricing, and included features
- Battle cards your reps can use on the spot when a buyer names a competitor
- Alerts when something changes in your market
Sales Coach
AI role-play training
Training takes time managers don’t have. New hires struggle to ramp up, and even experienced reps get rusty on objection handling.
Realistic role-play built from your own communities and objections, available on demand, with feedback after every session so skills sharpen fast.
What it does
- Role-play scenarios built from your actual communities, pricing, and common objections
- Practice pricing pushback, “we’re also looking at another builder,” realtor conversations, and financing questions
- Feedback after every session on what landed and what to try next time
- Call-transcript reviews that surface coaching moments from real conversations
Realtor Support
Instant specs & pricing
Realtors need quick answers. When they can’t get them, they sell something else and you lose the deal.
24/7 access to everything realtors need: available homes, specs, pricing, incentives, and your registration policy, delivered accurately every time with no waiting for a callback.
What it does
- Instant answers on available homes, specs, pricing, and current incentives
- Co-broke and buyer-registration policy delivered accurately every time
- Realtor portal for registering buyers and checking status
- Realtor inquiries routed separately so they never clog the buyer pipeline
AI You Can Put in Front of Buyers
Builders are rightly cautious about letting software talk to prospects. These are the rules every Homebuilder Studio agent runs under.
Only approved facts
Pricing, incentives, and community details come from your knowledge base with effective dates. If the answer isn’t there, the agent says so and offers a person.
Honest about being AI
Every agent introduces itself as your AI assistant. It never impersonates a real member of your team.
Knows when to stop
Complaints, warranty issues, financing advice, and requests for a human pause the AI and route to the right person with full context.
Respects opt-outs and hours
Do-not-disturb, unsubscribes, quiet hours, and frequency limits are enforced across every channel, automatically.
Ready to Put Your 7 Agents to Work?
We’ll show you the agents running on your communities, your pricing, and your sales process.
Schedule a Demo